Propel Vitamin Boost: Packaging

Propel Vitamin Boost is a new fitness water scientifically formulated to help replenish electrolytes and keep active people properly hydrated. The transparency of ingredients is reflected in the uniquely clear label design, while the vibrant brush strokes convey energy and movement as well as denote flavor profile.

  • Role Creative Team member (Senior Designer)

  • For Propel Water/PepsiCo (while working at Tether, Inc.)

  • Date Winter 2017-Spring 2018

  • ECD Daniel Petrzelka

  • ACD Björn Soneson

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